The Need for Employee Engagement

The strongest carbon management programs combine a “bottom up” perspective along with traditional “top down” approach. Employees want to see that their company is engaged in carbon management and at the same time, contribute with their own efforts.

Zerofootprint’s Personal Carbon Manager (PCM for short), connects with individuals and groups at a personal level. It enables them to measure their own footprint and integrates social networking and compelling content for an engaging experience to drive long-term behavioural change.

By answering a series of simple questions, users of the PCM learn about the environmental impact of their own transportation, diet, personal behaviour and more. Once a user’s footprint has been calculated, the PCM suggests various tips that can help reduce ones environmental impact. If they wish, users are able to compare their own footprint to that of their coworkers and interact via discussion boards and forums.

To view more information about the Personal Carbon Manager or for a free trial, please click on one of the links below.