The City of Toronto is partnering with Zerofootprint to launch Zerofootprint Toronto, the first ever community-wide initiative aimed at engaging all citizens to fight climate change on a massive scale.

Visit the website: www.zerofootprinttoronto.org for details and information.

Zerofootprint Toronto, developed by Toronto-based Zerofootprint, will be rolled out in two phases.

• Phase One: City of Toronto employees will be invited to calculate their environmental footprint and create goals to reduce and track this footprint over time. More than 40,000 City employees will be able to link to others with the same goals to create challenges and celebrate their joint successes.
• Phase Two: Zerofootprint Toronto will then be accessible to all Torontonians, enabling the City to devise the right programs and incentives for its citizens to live more sustainably.

At the heart of Zerofooprint Toronto is its robust platform that combines state-of-the-art Business Intelligence Software from Business Objects, with the latest web-based social networking features. The best environmental engineering science enables Zerofootprint Toronto to compute the environmental impact of transportation, food, energy, water use, and waste production. This platform enables a first-of-its-kind community engagement initiative providing individuals, neighborhoods, businesses, and other groups in Toronto a network to take action on climate change.

Zerofootprint Toronto aims to be the model for other communities. To demonstrate the influential role of cities in achieving climate goals, Mayor David Miller has challenged his peers at the Large Cities Climate Initiative in New York to also Zerofootprint their cities. The underlying vision is to aggregate results of all participating cities, create joint initiatives, measure their achievements, and celebrate their successes. By joining forces, cities can have as much impact on the environment as an entire country.