Terracycle Plant food not only an incredible product, but Zerofootprint-approved

Toronto, Ontario: Spring is in the air and gardens are desperate for attention. TerraCycle Plant FoodTM became the first consumer product to earn the ZerofootprintTM Seal and now is available to eco-conscious plant-lovers at major hardware and garden centres across Canada and the US. The seal signifies that the materials and manufacturing process used to produce a product have virtually no negative environmental repercussions.

TerraCycle Plant Food is made by feeding premium organic waste to millions of worms, liquefying their ‘poop’ and packaging the brew in used pop bottles. Since the production process actually consumes waste – organic waste and used plastic bottles – and since the product itself is all natural, TerraCycle’s overall environmental ‘footprint’ is very small.

What little footprint they have, from transportation and energy inputs, TerraCycle offsets with Zerofootprint, making its footprint nearly net-zero.

TerraCycle products provide, in addition to natural-source nitrogen, phosphorus and potassium, micronutrients for all your lawn and garden plants. Products now available from the company include Garden and Lawn fertilizers, a plant food specifically for tomatoes and one for tropicals, as well as All-Purpose and Orchid plant foods. All are easy to use with no mixing required.

One of the reasons TerraCycle’s footprint is so small is their packaging choice. Currently in their United States operation, the ‘Bottle Brigade’ program now picks up the plastic bottles needed to hold the product from 3000 community groups that earn five cents per usable bottle. In Canada a test program has run at both Home Depot and Wal-Mart.

TerraCycle has also made headlines recently as Scott’s Miracle-Gro is trying to sue this relatively tiny competitor.

“It has been an interesting year,” says Tom Szaky, founder and CEO of TerraCycle. “We have increased sales and product selection, put together a bottle collection program that is educating tens of thousands of people on how to reduce their eco-footprints, and now a huge chemical company is trying to take our organic operation to task. I think that we are close to making a huge impact on the way people do business!”

“We are thrilled that TerraCycle has expanded not only in business terms, but in public awareness,” says Deborah Kaplan, Executive Director of Zerofootprint. “This company is producing a product that is sustainable and effective, using materials that are already at hand. It makes a lot more sense than putting chemicals into new containers!”

To connect to the TerraCycle website, head to www.terracycle.net and for more information on Zerofootprint, please visit www.zerofootprint.net.

Zerofootprint is a not-for-profit organization that provides information, products and services to the global network of consumers and businesses that wish to reduce their environmental impact.

For more information, or to book an interview with Zerofootprint, please contact Talia Klein at 416.365.7557 or talia@zerofootprint.net.